Enterprise AI & GenAI
Leads AI use-case and vendor evaluation, deployment preparation for AI agents, and generative AI adoption for productivity, content, and creative workflows.
Executive profile
Moving applied AI from promising idea to governed enterprise capability.
Combines hands-on engineering and quantitative training with cross-functional leadership across Marketing, Sales, Data and Analytics, Brand, Product, IT, Privacy, and Legal. Experience spans generative AI adoption, AI use-case and vendor evaluation, CRM and marketing automation, enterprise platform strategy, technology governance, and multi-million-dollar budget management.
Revenue architecture
Connects digital experiences, attribution, automation, CRM, enrichment, and customer data into measurable lead-lifecycle capabilities.
Enterprise transformation
Guides platform strategy, technology governance, vendor evaluation, and cross-functional delivery, backed by multi-million-dollar budget management.
Career experience
Progressing into technology leadership while maintaining hands-on technical expertise.
February 2026–Present
Applied AI and Technology Consultant
- Advise on technical strategy and business positioning for a conversational AI agent focused on commercial real estate.
2019 — 2026
Progressive Technology Leadership
Insperity · Houston areaAdvanced from full-stack development to Director, with responsibility spanning Applied AI, enterprise platforms, customer data, CRM, marketing automation, analytics, digital experience, content, work management, and governance.
Director · 2024–2026Manager · 2022–2024Supervisor · 2021–2022Full-Stack Developer · 2019–2021
Applied AI
Applied AI & Intelligent Workflows
Marketing · Brand · Sales- Led evaluation, stakeholder alignment, and deployment planning for AI agents, including AI sales development representative avatars for outreach and conversational AI on the corporate website.
- Partnered with IT to deploy Microsoft Copilot for Marketing and supported a knowledge-discovery pilot.
- Introduced Jasper AI and Adobe AI for content and creative workflows.
Data & Growth
Customer Data & Revenue Architecture
Salesforce · Eloqua · Snowflake ecosystem- Led enterprise Customer Data Platform (CDP) evaluation across Adobe, Salesforce, and Hightouch; recommended Hightouch for alignment with the Snowflake lakehouse architecture.
- Enriched hundreds of thousands of Eloqua records with ZoomInfo and 6sense data to better identify, segment, and target high-quality marketing-qualified leads.
- Integrated Eloqua Contact and Campaign Objects with Salesforce for real-time campaign performance reporting and improved attribution.
Digital impact
Enterprise Web Modernization
Insperity.com redesign and relaunch- Improved page-load speed by 20% and mobile traffic by 75%.
- Increased annual form fills by 30% through the Insperity.com redesign and relaunch.
- Raised branded search traffic 46% year over year.
Operations
Platforms, Governance & Investment
Enterprise transformation portfolio- Managed a multi-million-dollar annual marketing technology budget, including vendor strategy, investment planning, and commercial negotiations.
- Modernized enterprise operations with Adobe Experience Manager Assets, Adobe Workfront, Workfront Planning, Monday.com, and Uptempo.
- Partnered with Privacy, Compliance, and Legal on OneTrust and DocuSign CLM governance workflows.
- Secured an automated-testing platform at minimal first-year cost in exchange for customer-reference rights; achieved 100% team certification.
Earlier engineering, energy & research
Hydrogen production, fuel-cell applications, clean technology product development, reaction engineering, and catalysis.
2016–2017
Vice President
Hylect, LLCDeveloped mobile fuel-cell applications and led clean-technology product development.
2015–2016
Senior Engineer/Scientist
Everette EnergyLed hydrogen-production and steam-reformer research for fuel-cell applications.
2015–2016
Research Associate
The University of Texas at DallasSupported grant development and research on hydrogen-production efficiency.
2011–2015
Visiting Assistant Professor
University of Houston–Clear LakeTaught chemistry, kinetics, and biofuels; researched reaction engineering and catalysis for polymer synthesis and biofuels refining.
Technology ecosystem
AI, data, platforms, and governance—connected as one operating system.
Hands-on engineering depth combined with the leadership perspective to evaluate, integrate, govern, and scale enterprise technology.
AI & productivity
Microsoft Copilot, Jasper AI, Adobe AI; evaluation and deployment preparation for AI SDR avatars and conversational AI.
Customer data & revenue
Salesforce CRM, Oracle Eloqua, Snowflake ecosystem, ZoomInfo, 6sense; CDP evaluation across Adobe, Salesforce, and Hightouch.
Platforms & delivery
Adobe Experience Manager, GA4, Cloudflare, Adobe Workfront, Workfront Planning, Monday.com, Uptempo, OneTrust, DocuSign CLM, React, and full-stack development.
Leadership & technology focus
- Applied AI & Enterprise AI Strategy
- Generative AI / GenAI & AI Agents
- Intelligent Automation & Digital Transformation
- Customer Data & Analytics / CDP
- CRM & Marketing Automation
- Platform Strategy & Technology Governance
- Vendor Evaluation & Cross-Functional Leadership
Foundation
Scientist’s rigor. Educator’s clarity. Builder’s mindset.
Ph.D. in Chemical Engineering
Advanced quantitative and scientific training in structured problem solving, experimentation, analytical reasoning, and technology evaluation, with direct application to AI, data, and enterprise platform decisions.
Seeking Director or Senior Director roles in Applied AI, Enterprise AI, AI Strategy, AI Transformation, Digital Transformation, Intelligent Automation, Customer Data & AI, Enterprise Platforms, and MarTech / GTM Technology, with a focus on responsible adoption and AI governance.